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Biography
About Me
I am a researcher of digital structures and constructions of 'the social', combining expertise in human computer interaction (HCI) research, user experience (UX) design, and theoretical social science.
As an EPSRC funded PhD student with the Horizon Centre for Doctoral Training, I am currently based in the school's Mixed Reality Lab (MRL). My thesis, 'Interactions with Valuescapes', explores the role of discrete value sets such as sensory and utilitarian qualities, as integral to structural depictions of personal value alignment, and as tangible touchpoints for co-constructing personalized consumer goods and services, with a special focus coffee product and consumption culture.
In terms of methodologies, my work combines conventional survey, inferential statistics, and data visualization with prototyping of interaction frameworks, technology probes, and inductive conversation analysis, thematically capturing user values at key stages of interaction.
Publication(s)
Z. Ellerby, O. Miles, J. McCulloch and C. Wagner, "Insights from interval-valued ratings of consumer products-a DECSYS appraisal," 2020 IEEE International Conference on Fuzzy Systems (FUZZ-IEEE), Glasgow, UK, 2020, pp. 1-8, doi: 10.1109/FUZZ48607.2020.9177634.