Notts County Foundation - Unlocking Innovation programme
In July 2024, Executive Education delivered a one-day programme for Notts County Foundation's Board of Trustees. It used the Ingenuity Process to help the Board explore their own unique challenges and find solutions which would help them move forwards and continue achieving their charitable endeavours.
Notts County Foundation are the official charity of Notts County Football Club with a passion to use the power of sport to transform the lives of people in Nottingham and Nottinghamshire. They serve the local community, providing high quality, accessible and life-changing development opportunities that change people’s health, confidence, and skills, increase positive behaviours, and bring enjoyment to the people they work with.
Key to the training was the use of the Ingenuity Process. This was developed by Nottingham University Business School and is backed up by years of industry practice and academic rigour. The process can be run for small and large teams, in person and online. It creates an opportunity to connect teams, including executive boards in the UK and internationally, to address business challenges.
The Notts County Foundation Board of Trustees used the Ingenuity Process as a platform for creative problem solving. This helped the Board to identify areas where the charity should “Stick or Twist” in respect to decision-making and risk management.
The programme with Notts County Foundation was delivered by a team from Nottingham University Business School's Haydn Green Institute for Innovation and Entrepreneurship. Professor Simon Mosey and Dr Jose Gonzalez Lopez brought a great deal of practitioner and academic experience which facilitated the Board's learning.
Reflecting on the programme, Simon said:
Working with the foundation was a real pleasure. Their passion for delivering social impact was infectious and they came up with a record breaking number of ideas to help refine their social purpose and build the leadership capability of the organisation. We can’t wait to see how these ideas develop as they share them more widely with their stakeholders across Nottinghamshire.
When asked about which parts of the programme the group had found most impactful, Dianne Jackson, Chair of the Notts County Foundation, said:
Everyone was impressed with the online tool which enabled exceptionally good creative thinking and the generation of many ideas. The most impactful part of the day was taking these ideas to the next level resulting in an action plan which will guide us going forward.
To find out more about developing a custom programme with Executive Education, please visit our webpage or contact the team: