Roberto Mansilla
Room: B22 (South Building)
Tel: +44 (0) 115 8467750
Email: roberto.mansilla@nottingham.ac.uk
Current Status: Registered
Year of Registration: 2019
Expected Completion Date: /09/2022
Primary Funding Source:NUBS Scholarships; NUBS Alumni Scholarship; Becas Chile (ANID - Doctorado para transformación digital y revolución Tecnológica))
Research Topic:Exploring consumer behaviour: An application for transactional analytics
Research Details:Exploring within consumer online and offline purchase differences using big transactional data from the retail grocery indsutry
Research Supervisor/s: James Goulding,
Gavin Smith and
Andrew Smith
Department: Marketing
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