Tuesday, 09 May 2023
Local businesses from Nottingham and Derby are being given the chance to test out new technology, including holograms, 3D animation, and virtual reality headsets, which are reshaping how companies interact with customers.
A series of free workshops will run throughout this month to show creative industry leaders how immersive technology can be used to reach new audiences, engage customers in a more impactful way, create better customer experiences and ultimately help businesses to achieve their full potential.
The programme has been devised by the LEADD:NG project at the University of Nottingham, which was established to help local businesses recover after the pandemic, and the sessions will run at the University’s brand new Virtual Immersive Production studio.
We have put together a really fantastic package of expertise and opportunity, to open up our facilities to as wide a network as possible. We are particularly keen to reach those in our community who might feel that they lack the skill to engage with immersive technologies, or those who are curious but lacking in confidence. All our sessions are designed to provide entry level participation and the team are skilled and welcoming facilitators.
This is one of the very last opportunities for businesses to receive support from the ERDF funded project, which closes in June this year. There are six workshops, each with a different theme, which will run from 15th May until 31st May. They are free to attend but tickets must be booked via Eventbrite.
Notes to editors:
About the University of Nottingham
Ranked 32 in Europe and 16th in the UK by the QS World University Rankings: Europe 2024, the University of Nottingham is a founding member of the Russell Group of research-intensive universities. Studying at the University of Nottingham is a life-changing experience, and we pride ourselves on unlocking the potential of our students. We have a pioneering spirit, expressed in the vision of our founder Sir Jesse Boot, which has seen us lead the way in establishing campuses in China and Malaysia - part of a globally connected network of education, research and industrial engagement.
Nottingham was crowned Sports University of the Year by The Times and Sunday Times Good University Guide 2024 – the third time it has been given the honour since 2018 – and by the Daily Mail University Guide 2024.
The university is among the best universities in the UK for the strength of our research, positioned seventh for research power in the UK according to REF 2021. The birthplace of discoveries such as MRI and ibuprofen, our innovations transform lives and tackle global problems such as sustainable food supplies, ending modern slavery, developing greener transport, and reducing reliance on fossil fuels.
The university is a major employer and industry partner - locally and globally - and our graduates are the second most targeted by the UK's top employers, according to The Graduate Market in 2022 report by High Fliers Research.
We lead the Universities for Nottingham initiative, in partnership with Nottingham Trent University, a pioneering collaboration between the city’s two world-class institutions to improve levels of prosperity, opportunity, sustainability, health and wellbeing for residents in the city and region we are proud to call home.
More news…