Reflect on how to tailor your approach

The key to this interaction is to enable the person to empower themselves, and create opportunities to develop their confidence so they are receptive to the offer of a Medicines Use Review (MUR).

In this scenario, Mrs Khan is consciously considered for an MUR. The invitation is made easier by:

• The pharmacist knowing Mrs Khan personally and greeting her appropriately
• The pharmacist asking about Mrs Khan’s family (this is appropriate in many Asian cultures)
• The dispenser inviting Mrs Khan to talk to her in a less busy area of the pharmacy. This allows her space for her to explain the MUR service more fully