Effectively interacting and engaging patients who are under-served

Each one of us is unique

Play the video and consider the points below:

Individuals have more confidence managing their long-term conditions if they participate in health services, like Medicines Use Reviews.

Fostering an environment that values diversity will encourage people who are medically under-served to view the pharmacy as a 'safe space' where they feel welcome and included.

Please note: Providing ‘hard and fast’ rules about interacting with people from any background can lead to stereotyping. This scenario has been co-produced with people from under-served communities to illustrate that taking some simple steps can lead to successful outcomes.