Effectively interacting and engaging patients who are under-served
Medicines don’t work if people don’t take them
Play the video and consider the points below:
- It’s estimated that up to 50% of patients do not take medications as prescribed
- Pharmacy teams can take positive actions to reduce possible unconscious bias in order to create a 'level playing field'
- This can reduce the disadvantage experienced by people who are medically under-served
Brown MT & Bussell JK (2011) Medication adherence: WHO cares? In Mayo Clinic Proceedings 86(4): 304-14
Medicines don’t work if people don’t take them